FREAKout: the blog

If you know anything about me, or my tastes, you know I love books. Yet, of all the books I have enjoyed "Freakonomics" holds a particularly vaunted spot in my collection.

If you haven't read it, the book is the joint collaboration of a New York Times writer and a "rogue economist." Steven Levitt and Stephen J. Dubner take topics that are so quirky (The socioeconomic patterns of naming children or proving that Sumo wrestlers cheat) and breaks them down to surprisingly simple equations. We're not talking about frictional unemployment here, Stephen & Steven use logic to basically deconstruct real issues of everyday life and undermine some blatantly baseless conjecture with solid reasoning. Descartes would be proud.

This book is fantastic, but limited. That's why I was thrilled to find the Freakonomics Blog this morning. It's obviously not as focused as the book, but getting a peek into the everyday musings of this pair is fascinating. Check it out if you have the time.



Technorati: Newspaper | Journalism | Blogging | Writing | Media